Spacebar Studios - B2B Newsletter Agency Blog

How to Write a B2B Newsletter People Actually Open, Read, and Reply To

Most B2B newsletters also get archived without being read. The newsletters that get read, forwarded, and replied to are written differently

David Campbell

April 6, 2026

The B2B Newsletter Metrics That Actually Matter (And the Ones to Stop Obsessing Over)

Stop leading your newsletter reporting with open rate. Teams that keep doing so end up optimising for subject lines while missing the signals that would tell them the newsletter isn't resonating

David Campbell

April 1, 2026

50 B2B Newsletter Content Ideas (Organised by Industry)

This list gives you specific titles. Real topics you can take directly into a draft, organised by industry so you can skip to the section that fits your business.

David Campbell

March 28, 2026

How to Get Your First 1,000 B2B Newsletter Subscribers

The hardest part of growing a B2B newsletter isn't the writing. It's the first few months, when you're publishing consistently to a list that barely moves.

David Campbell

March 28, 2026

Beehiiv vs Mailchimp vs Substack for B2B Companies: An Honest Comparison

This newsletter comparison is for B2B companies with a sales team, a CRM, and pipeline goals — This is the comparison that fits.

David Campbell

March 28, 2026

How to Build a B2B Newsletter Strategy From Scratch in 2026

This guide is a practical framework for building a B2B newsletter strategy before you write a single word. Work through the seven steps to succeed

David Campbell

March 28, 2026

The Business Case for a B2B Newsletter in 2026

When someone subscribes to your newsletter, you have their email address. You can reach them directly, on your schedule, without paying a platform for the privilege.

David Campbell

March 8, 2026

Best B2B Newsletter Agencies in 2026 (And How to Choose the Right One)

Best B2B Newsletter Agencies in 2026 - Red Flags to watch out for and how to choose the right one + questions to ask the agency

David Campbell

March 3, 2026

LinkedIn Newsletter Growth: The Essential Guide

This guide walks you through a proven, step-by-step system for using LinkedIn to drive subscribers & turn one piece of newsletter content into a week's worth of high-performing LinkedIn posts.

David Campbell

February 25, 2026

Outsourcing Your B2B Newsletter: The Essential Guide for 2026

Learn how dedicated newsletter agency partner drives better B2B pipeline and engagement

David Campbell

February 25, 2026

Newsletter Deliverability Checklist: Your Complete Audit Guide

This newsletter deliverability checklist gives you a systematic way to evaluate and improve your email deliverability.

David Campbell

February 25, 2026

Starting a Media Company: The Essential 2026 Guide

Starting a media company in 2026 Use this newsletter-first guide for prerequisites, a step-by-step launch plan, and a 90-day schedule to publish confidently.

David Campbell

February 25, 2026

Email Newsletter Layout: The Essential Design Guide

Design an effective email newsletter layout with a clear, repeatable structure. Learn steps to highlight key messages and guide subscribers to action.

David Campbell

February 12, 2026